How to create your first course on Kajabi
Quick Answer
To create your first course on Kajabi, navigate to Products, click Create Product, choose Online Course, and follow the setup wizard to add content modules and configure pricing. You can then customize the design and publish your course to start selling.
Prerequisites
- Active Kajabi account
- Course content prepared (videos, PDFs, or text)
- Basic understanding of online learning platforms
- Payment processor setup (Stripe or PayPal)
Step-by-Step Instructions
1
Access the Products Dashboard
Log into your Kajabi account and click on Products in the main navigation menu. This will take you to your products dashboard where you can manage all your courses, coaching programs, and digital products.
Bookmark your Products dashboard for quick access during course creation
2
Create a New Product
Click the Create Product button in the upper right corner of the Products dashboard. From the product type options, select Online Course. Enter your course title in the Product Name field and provide a brief description of what your course covers.
Choose a clear, benefit-focused title that tells students exactly what they'll learn
3
Configure Basic Course Settings
In the course setup wizard, configure your basic settings:
- Set your course Category (Business, Health, Creative, etc.)
- Choose Course Type (Self-paced or Drip-fed)
- Upload a course Featured Image (recommended size: 1200x630px)
- Write a compelling course Description for your sales page
Use drip-fed delivery to increase student engagement and reduce completion overwhelm
4
Add Course Content Modules
Click on Course Outline in the left sidebar. Create your first module by clicking Add Module. Give your module a title, then add lessons by clicking Add Lesson within that module. For each lesson:
- Upload video content using the Video option
- Add text content with the Text editor
- Upload PDFs or files using File Download
- Create quizzes with the Assessment tool
Keep lessons focused and under 15 minutes for better student retention
5
Set Up Pricing and Offers
Navigate to Offers in the left sidebar and click Create Offer. Choose your pricing model:
- One-time Payment: Set a fixed price
- Payment Plan: Break payment into installments
- Subscription: Recurring monthly/yearly access
Consider offering a payment plan option to make your course more accessible to students
6
Customize Course Design
Click on Design in the left sidebar to customize your course appearance. Choose from Kajabi's pre-built themes or customize:
- Course player Theme Colors
- Course Logo and branding
- Navigation Style and layout
- Student Progress Tracking display
Match your course design to your brand colors for a professional, cohesive experience
7
Configure Student Experience Settings
Go to Settings in the left sidebar and configure:
- Course Access: Set lifetime or time-limited access
- Completion Settings: Enable certificates and progress tracking
- Community: Enable comments and student discussions
- Downloads: Allow or restrict content downloads
Enable completion certificates to increase student motivation and course perceived value
8
Publish and Test Your Course
Before going live, click Preview Course to test the student experience. Check all videos play correctly, downloads work, and navigation is smooth. When ready, click the Published toggle in the top right corner to make your course live. Share your course URL from the Offers section to start enrolling students.
Enroll yourself as a test student using a different email to experience your course exactly as students will
Common Issues & Troubleshooting
Videos not uploading or playing properly
Ensure your video files are under 2GB and in supported formats (MP4, MOV, AVI). Try compressing large files or use Kajabi's Video Library for better streaming performance.
Course not appearing on checkout page
Verify your course is set to Published status and check that your Offer is active. Go to Offers and ensure the offer has a valid payment processor connected.
Students can't access course content
Check your Course Access settings and ensure students are properly enrolled. Verify that Drip Settings aren't preventing immediate access if you intended instant availability.
Course design looks broken or unprofessional
Reset to a default Kajabi theme in Design settings, then make gradual customizations. Ensure your course images meet recommended dimensions and your text contrasts well with background colors.
Prices mentioned in this guide are pulled from current plan data and may change. Always verify on the official Kajabi website before purchasing.