How to Run Website Audit on SE Ranking

intermediate 8 min read Updated 2026-03-24
Quick Answer

Access Website Audit from your SE Ranking project menu, configure scan settings (pages, XML sitemap, JavaScript rendering), launch the audit, and monitor progress in real time. Once complete, review the Issues Report to identify and prioritize 110+ SEO problems by severity, then implement fixes and track improvements with crawl comparisons.

Prerequisites

  • Active SE Ranking account with Website Audit access
  • Website URL ready for scanning
  • Admin access to site files for implementing fixes
  • Login credentials if pages are password-protected
  • Sufficient crawl credits based on your subscription plan

Step-by-Step Instructions

1

Access the Website Audit Tool

Navigate to Website Audit in SE Ranking using one of two methods: Click Projects in the left side menu and select Website Audit in the submenu, or find your desired project and select Website Audit from within that project. If you created a new project, you can launch Website Audit automatically during setup, or run it manually at any time by disabling the automatic option.

Website Audit is included in most SE Ranking plans, but verify your subscription includes this tool and check your crawl limits.
2

Configure Scan Pages and Scope

Before running your audit, specify which pages to scan. You have three options: scan all pages of your website starting from the homepage (the crawler will follow every internal link but exclude subdomains by default), enable the Subdomains slider to include subdomains and their pages, or scan every page specified in your XML sitemap. You can also manually add a link to your XML sitemap using the add site map button, or provide a custom list of pages in TXT or CSV format.

If your site uses an XML sitemap, SE Ranking will automatically locate it on the first audit run, saving you manual configuration time.
3

Enable JavaScript Rendering (if needed)

If your website loads main content dynamically using JavaScript, enable the JavaScript Rendering option in the parser settings. When enabled, the tool will recognize and check dynamically loaded content. If disabled, the crawler will ignore this content and your audit will be incomplete. This setting is critical for single-page applications and modern JavaScript-heavy sites.

Disable JavaScript rendering only if your site uses server-side rendering exclusively, as this can significantly speed up crawls on large sites.
4

Configure Robot.txt and Access Settings

Customize how the crawler interacts with your site by enabling the option to have the tool crawl according to valid instructions in your robots.txt file. If certain pages are restricted or password-protected, enter login credentials in the appropriate fields to give the SE Ranking bot access. You can also add additional rules to include or exclude specific website directories or folders from the audit, and instruct the bot to ignore URL parameters to prevent crawling duplicate pages.

Temporarily disable conflicting bots or firewalls that may block the SE Ranking crawler to ensure a complete audit.
5

Select Audit Version and Parameters

Choose which Website Audit version to use: Version 1.0 is the basic version checking 100+ parameters of technical SEO health, while Version 2.0 is the upgraded version with updated checks, improved Issue Report structure, and reevaluated category weights for a more realistic health score. SE Ranking recommends using the latest version. You can enable or disable entire categories or individual issues within them; disabled issues won't be detected, reported, or included in your health score calculation.

Use Version 2.0 for the most accurate and realistic health score assessment of your website.
6

Set Crawl Limits and Scheduling

Specify the maximum scanning depth and maximum number of requests that can be sent to your server to prevent overloading. Configure how often you want to audit your website using the scheduling options available in the settings block. You can also choose to receive reports via email by specifying the email address where reports should be sent. After customizing all settings, click the Apply Changes button to save your configuration.

For large sites, expect crawls to take 30+ minutes as the tool runs at approximately 500 pages per minute in the background.
7

Launch the Audit

Click the audit button to launch your Website Audit scan. Once initiated, you can see the audit's progress in real time on your dashboard. The system will crawl your site according to all configured settings and analyze it against 110+ SEO parameters organized into different categories including site structure, page performance, links, resources, Core Web Vitals, technical SEO issues, website speed, and security.

Small sites (under 1,000 pages) typically complete in 5-15 minutes, while larger sites may take 30+ minutes.
8

Monitor Completion and Receive Notifications

Watch the audit progress dashboard as your scan runs. You will receive an inbox notification as soon as the in-depth audit is complete. The notification will alert you that your report is ready for review, allowing you to immediately begin analyzing identified issues and planning your SEO improvements.

Check your email settings to ensure notifications are enabled so you don't miss audit completion alerts.
9

Review the Issues Report

Navigate to your completed audit and access the Issues Report section, which provides a detailed report on all issues affecting your website's performance in search. The report analyzes over 110 parameters organized into different categories. Use the quick filters to view current issues (affecting your site right now and needing immediate attention), fixed issues (already resolved), or new issues (newly identified). You can also choose to view all issues or focus on errors, warnings, and notices separately.

Click on the issue count for any page to see the full list of that page's specific issues and get detailed fix recommendations.
10

Analyze Crawled Pages and Links

Review the Crawled Pages section to see a list of every found page with a detailed breakdown of detected issues. Examine the Found Resources section to analyze the site's images, CSS, and JavaScript files, and check which pages use each resource. In the links section, review both internal and external links with key parameters including server status codes, link types (hyperlinks, image links, canonical, hreflang, meta refresh, CSS, JavaScript), link sources, anchor text, alt text for image links, and Dofollow/Nofollow attributes.

Use the Columns option to expand your report and add columns with other errors relevant to your SEO strategy.
11

Track Progress and Share Results

Once you have run two or more audit reports for a single project, use the Crawl Comparison section to compare their results and see the dynamics for every parameter. This allows you to track improvements over time and measure the impact of your SEO fixes. Generate professional reports to share with stakeholders or clients, and use the comparison data to demonstrate progress and justify continued SEO investment.

Run audits on a regular schedule (weekly or monthly) to track progress and catch new issues early.

Common Issues & Troubleshooting

Crawler cannot access certain pages or receives 403/401 errors

Provide login credentials in the parser settings for password-protected pages. Check your robots.txt file and firewall settings to ensure they are not blocking the SE Ranking bot. Temporarily disable conflicting security rules if necessary, or whitelist the SE Ranking bot IP address.

JavaScript-rendered content is not being detected in the audit

Enable the JavaScript Rendering option in the parser settings before running the audit. This allows the tool to recognize and check dynamically loaded content. If your site relies heavily on client-side rendering, this setting is critical for a complete audit.

Audit is taking too long or timing out on large sites

Reduce the maximum scanning depth or maximum number of requests per second in the crawl limits settings. Consider breaking your site into smaller sections by using custom page lists in TXT or CSV format. Large sites (10,000+ pages) may require multiple audits or adjusted crawl parameters.

Health score seems inaccurate or includes outdated checks

Ensure you are using Website Audit Version 2.0, which has updated checks with outdated ones removed and reevaluated category weights. Disable any individual issues or categories that are not relevant to your site to get a more realistic health score.

Reports are not being sent to email or notifications are not received

Verify that you have entered the correct email address in the report setup section. Check your email spam folder and email notification settings in your SE Ranking account. Ensure that email notifications are enabled in your account preferences.

Prices mentioned in this guide are pulled from current plan data and may change. Always verify on the official SE Ranking website before purchasing.
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