Free
Free
What's included:
- Up to 250 contacts
- 500 emails/month
- Basic automation
- Core segmentation
Os
Omnisend Pricing & Plans 2026
Complete pricing breakdown for Omnisend. Compare plans, features, and find the best value.
Quick Answer
How much does Omnisend cost in 2026?
Omnisend offers a FREE plan. Paid plans start at $16/month. 4 plans are available with monthly billing.
Free Tier Yes ✓
Starting Price Free
Plans 4 tiers
Billing Monthly/Annual
Starting Price Free
Plans Available 4 plans
Annual Discount Save 20%
Best For Ecommerce stores running abandoned cart recovery and welcome series
💰 Prices last verified: March 9, 2026
Omnisend Plans & Pricing
Standard
$16 /mo
Save ~20% with annual billing
What's included:
- Up to 2,500 contacts
- Unlimited emails
- 1 SMS channel
- Basic automation
- Real-time segmentation
Pro
$59 /mo
Save ~20% with annual billing
What's included:
- Up to 2,500 contacts
- All Standard features
- Advanced reporting
- A/B testing
- Product recommendations
- Personalization add-on
Custom
$400 /mo
Save ~20% with annual billing
What's included:
- 150,000+ contacts
- All Pro features
- Dedicated support
- API access
- Account expert
Prices shown are for monthly billing. Annual plans typically offer 10-20% savings.
How Omnisend Pricing Compares
| Tool | Starting Price | Free Tier | Best For | |
|---|---|---|---|---|
| Os Omnisend Current | Free | Ecommerce stores running abandoned cart recovery and welcome series | ||
| ML MailerLite | Free | Solo creators and content creators building email lists | Compare | |
| A ActiveCampaign | $15/mo | B2B companies | Compare | |
| HM HubSpot Marketing Hub | Free | Mid-market to enterprise B2B companies with complex sales cycles | Compare | |
| Ci Customer.io | Custom | Product-led growth companies with high event volumes | Compare | |
| Pr Salesforce Marketing Cloud (Pardot) | Custom | B2B demand generation and lead nurturing | Compare |
Features by Plan
| Feature | Free | Standard | Pro | Custom |
|---|---|---|---|---|
| Omnichannel automation Email, SMS, and web push across all plans | ||||
| Abandoned cart recovery One-click setup workflows in all plans | ||||
| Welcome series automation Pre-built templates in all plans | ||||
| Real-time segmentation Unlimited segments based on behavior and purchases | ||||
| Drag-and-drop email builder 100% customizable templates | ||||
| List growth tools Exit-intent popups, spin-to-win forms, Forms AI | ||||
| Product recommendations Based on purchase history, free in Pro+ | ||||
| A/B testing For emails and automations, Pro+ only | ||||
| Advanced reporting Aggregate performance and channel comparison, Pro+ only | ||||
| 24/7 support Live chat and email support for all users | ||||
| SMS two-way messaging Replies handled in-platform, Standard+ only | ||||
| Post-purchase automations Pre-built templates for customer retention |
Omnisend Pros & Cons
Great Value If You Need
- Intuitive automation builder with visual drag-and-drop, no coding needed
- Seamless ecommerce integrations with 160+ pre-built connections
- High ROI reported with $68 per $1 spent and strong conversion rates
- 24/7 responsive support even for free users with award recognition
Consider Alternatives If
- SMS and web push require extra per-message fees on top of subscription
- Advanced features locked to Pro/Custom plans
- Primarily ecommerce-focused, less ideal for non-store businesses
- Free plan limits restrict scaling without upgrade
Our Verdict
Omnisend offers excellent value with its free tier and competitive paid plans. It's best suited for Ecommerce stores running abandoned cart recovery and welcome series and SMB online retailers needing omnichannel campaigns. Starting at $0/mo, it's accessible for most budgets.
Our Rating 4.5/5
Omnisend Pricing FAQ
How much does Omnisend cost in 2026?
Omnisend offers a FREE plan with Up to 250 contacts. Paid plans start at $16/month.
Does Omnisend have a free plan or free tier?
Yes! Omnisend offers a free Free plan that includes: Up to 250 contacts, 500 emails/month, Basic automation. Perfect for ecommerce stores running abandoned cart recovery and welcome series.
What are the limits of Omnisend's free plan?
The Free plan (Free) includes: Up to 250 contacts; 500 emails/month; Basic automation; Core segmentation. Upgrade to paid plans for more features and higher limits.
Is Omnisend worth it for small teams and personal use?
Omnisend is excellent for small teams thanks to its free tier. Best for: Ecommerce stores running abandoned cart recovery and welcome series and SMB online retailers needing omnichannel campaigns. Highly rated (4.5/5).
Omnisend vs MailerLite pricing — which is cheaper?
Omnisend starts at Free vs MailerLite at Free. Omnisend is more affordable. Compare features side-by-side to decide.
Does Omnisend offer discounts for annual billing?
Yes, most marketing automation tools including Omnisend offer 10-20% discounts when you pay annually instead of monthly. This can save you $50-200 per year depending on your plan.