Free
Free
What's included:
- 300 emails/day
- Drag-and-drop editor
- Email templates
- Basic segmentation
- Email support
Bv
Brevo Pricing in 2026
Complete pricing breakdown for Brevo. Compare plans, features, and find the best value.
Quick Answer
How much does Brevo cost in 2026?
Brevo offers a FREE plan. Paid plans start at $9/month. 4 plans are available with monthly billing.
Free Tier Yes ✓
Starting Price Free
Plans 4 tiers
Billing Monthly/Annual
Starting Price Free
Plans Available 4 plans
Annual Discount Save 20%
Best For Small businesses and solopreneurs starting with email marketing
| Plan | Price | Key Features |
|---|---|---|
| Free | Free | 300 emails/day, Drag-and-drop editor |
| Starter ★ | $9/mo | 5,000 emails/month, Email & SMS |
| Standard | $19/mo | Marketing automation, A/B testing |
Brevo Plans & Pricing
Starter
$9 /mo
Save ~20% with annual billing
What's included:
- 5,000 emails/month
- Email & SMS
- AI content generator
- Advanced segmentation
- Forms
- Basic reporting
Standard
$19 /mo
Save ~20% with annual billing
What's included:
- Marketing automation
- A/B testing
- Advanced email reporting
- AI send time optimization
- Web & event tracking
- 1 landing page
Enterprise
$99 /mo
Save ~20% with annual billing
What's included:
- Custom volume
- Dedicated Customer Success Manager
- 1-hour guaranteed response time
- Phone support
- Advanced features
Prices shown are for monthly billing. Annual plans typically offer 10-20% savings.
How Brevo Pricing Compares
| Tool | Starting Price | Free Tier | Best For | |
|---|---|---|---|---|
| Bv Brevo Current | Free | Small businesses and solopreneurs starting with email marketing | ||
| Bh beehiiv | Free | Individual creators and influencers building personal newsletters | Compare | |
| Aw AWeber | $15/mo | Small business email campaigns and list growth | Compare | |
| Kl Klaviyo | Free | Ecommerce brands building personalized campaigns for sales and loyalty | Compare | |
| C ConvertKit | Free | Bloggers | Compare | |
| AC ActiveCampaign | $15/mo | Small to mid-market businesses needing integrated marketing automation and CRM | Compare |
Is Brevo Worth the Price?
Budget-Friendly
Brevo offers excellent value with a generous free tier and affordable paid plans starting at $0/mo. The free plan provides a solid foundation, making it easy to evaluate before committing. With 1 tiers available, there's a plan for most budgets.
Best Value Tier
Free plan — Free tier provides core functionality at no cost
When NOT to Pay for Brevo
Need more than 300 daily emails or advanced analytics
Users complain about severely limited free plan capped at 300 emails/day and basic reporting on lower tiers. Advanced insights require Professional tier at $449+/month, making it expensive for growing businesses.
Compare Mailchimp pricingRequire robust customer support and live chat
No live chat on any plan, email support starts at Starter ($9+/month), phone at Business ($18+/month). Users report slow responses impacting campaigns and poor customer service experiences.
Compare ActiveCampaign pricingNeed guaranteed high email deliverability
Users report deliverability issues with transactional SMTP/API, and Brevo may block new imports if initial campaigns underperform to avoid spam flags. Some users are unsure if emails reach Gmail inboxes.
Compare ConvertKit pricingRequire advanced automation and workflow capabilities
Users note that automation depth lags behind specialists, with limitations on contacts in automation workflows and basic reporting for automations. The automation builder sometimes fails to load.
Compare Klaviyo pricingFeatures by Plan
| Feature | Free | Starter | Standard | Enterprise |
|---|---|---|---|---|
| Drag-and-drop email editor Available on all plans | ||||
| 50+ responsive email templates Free templates included | ||||
| Advanced segmentation Demographics, purchase history, dynamic lists | ||||
| AI content generator Starter and above | ||||
| Marketing automation Welcome emails, abandoned cart workflows | ||||
| A/B testing Standard and above | ||||
| Real-time analytics Open rates, click rates, heatmaps | ||||
| SMS marketing Multi-channel campaigns | ||||
| WhatsApp messaging Integrated messaging | ||||
| Live chat Customer engagement tool | ||||
| Transactional email Order confirmations, notifications | ||||
| CRM functionality Contact management | ||||
| Landing pages Standard and above | ||||
| GDPR & CCPA compliance Built-in compliance tools | ||||
| AI send time optimization Automated timing optimization |
Brevo Pros & Cons
Great Value If You Need
- Free tier with 300 emails/day and no credit card required
- Affordable volume-based pricing starting at $9/month
- All-in-one platform combining email, SMS, WhatsApp, CRM, and live chat
- AI-powered features including content generation and send time optimization
Consider Alternatives If
- Limited information on higher-tier pricing transparency
- No phone support on lower-tier plans
- Limited landing page allocation on Standard plan
- Incomplete feature breakdown by specific tier
Our Verdict
Brevo offers excellent value with its free tier and competitive paid plans. It's best suited for Small businesses and solopreneurs starting with email marketing and E-commerce businesses needing abandoned cart automation. Starting at $0/mo, it's accessible for most budgets.
Our Rating 4.5/5
Brevo Price vs Competitors
M Mailchimp Similar Price
Similar pricing at Free. Consider if: need more than 300 daily emails or advanced analytics.
Compare pricing A ActiveCampaign More Expensive
Starts at $19/mo — pricier but recommended when: require robust customer support and live chat.
Compare pricing C ConvertKit Similar Price
Similar pricing at Free. Consider if: need guaranteed high email deliverability.
Compare pricing Kl Klaviyo Similar Price
Similar pricing at Free. Consider if: require advanced automation and workflow capabilities.
Compare pricingBrevo Pricing FAQ
How much does Brevo cost in 2026?
Brevo offers a FREE plan with 300 emails/day. Paid plans start at $9/month.
Does Brevo have a free plan or free tier?
Yes! Brevo offers a free Free plan that includes: 300 emails/day, Drag-and-drop editor, Email templates. Perfect for small businesses and solopreneurs starting with email marketing.
What are the limits of Brevo's free plan?
The Free plan (Free) includes: 300 emails/day; Drag-and-drop editor; Email templates; Basic segmentation. Upgrade to paid plans for more features and higher limits.
Is Brevo worth it for small teams and personal use?
Brevo is excellent for small teams thanks to its free tier. Best for: Small businesses and solopreneurs starting with email marketing and E-commerce businesses needing abandoned cart automation. Highly rated (4.5/5).
Brevo vs beehiiv pricing — which is cheaper?
Brevo starts at Free vs beehiiv at Free. Brevo is more affordable. Compare features side-by-side to decide.
Does Brevo offer discounts for annual billing?
Yes, most email marketing tools including Brevo offer 10-20% discounts when you pay annually instead of monthly. This can save you $50-200 per year depending on your plan.